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Jan 01

Southwestern Coaching Focuses on Recruiting

We are pleased to announce that Dave Brown and Ron Alford have been promoted to Vice President of Recruiting for Southwestern Coaching, a division of Southwestern Consulting. In their roles, they will be responsible for creating and overseeing the daily recruiting activity of the company. They are also Senior Partners with Southwestern Consulting.  In the history of Southwestern Coaching, there are only two people, Dave and Ron, who have earned the prestigious Trifecta Award for leadership through personal top-level sales, recruiting, and team production. Ron Alford has been with Southwestern Family of Companies for 20 years – six of those years with Southwestern Consulting. Whether speaking, coaching, selling, or leading, Ron’s all-in approach has resulted in incredible results for his sales, team, and clients. Ron is the co-author of the upcoming book Redefining Possible: Proven Strategies to Break Belief Barriers and Create Your New Normal. He currently holds Coaching sales records for personally generating the most lives changed (new clients) and the highest revenue. Ron lives in Seattle, WA with his wife Desiree and their three children, Van, P.K. and Hartley. Dave Brown has been with the Southwestern Family of Companies for 19 years – 13 of those years with […]

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Dec 31

Five Steps to World-Class Customer Experience

Watch here or read below:   Congratulations on continuing to the five steps. You’re a student of the game and one of the few people who really want to know how to improve. Here are five steps of world-class customer experience:   1: Be a Customer A good place to start is to be a customer of the things we sell. Ask yourself if you personally use the products your team is promoting and selling. If not, start there. BE a customer.   2: Watch What the Best Do Pay attention. Read case studies. I look at some of the largest and best companies in the world, such as Zappos, Apple, Tesla, and Google. What are they doing to overdeliver?   3: Get Feedback Talk to your customers. Create a customer review panel. No matter what your position is within the company, create a committee and ask your closest customers to give feedback. What did they like about what you did? What did they not like? How did you overdeliver? How did you underdeliver?   4: Find Ways to Overdeliver How can we overdeliver and exceed our customers’ expectations this year? What are the little things we can do to […]

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Dec 31

2020 Vision

Watch here or read below:   2020 Vision Happy New Year! We wanted to be the first people to welcome you to 2020! I know many of you are reflecting on 2019. Some of you had an awesome year, and some of you are saying, “Thank God 2020 is here!” Welcome to a new year and to unlimited possibilities. You can make 2020 whatever you want it to be. As you’re thinking about 2020, what is your vision? We’ve been reflecting on this at Southwestern Family of Companies. A good number of our 30 businesses had their best years ever. Some companies were re-tooled and re-fitted, so as we’ve thought about 2020 as a family of companies, we’ve come up with two themes for our vision for 2020. Theme #1: Recruiting A great leader is a great recruiter. Regardless of your position, you can be part of the attraction of joining Southwestern Family of Companies to make your job more fun, work with friends, and have the best people in the world partnered with you in our mission to make an impact worldwide. Theme #2: Customer Experience Over the past 160 years, we’ve heard, “Southwestern is the best at recruiting, […]

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Dec 02

CEO Corner: Finish Strong

It’s not how you start, it’s how you finish that defines you. Finishing strong is a habit. The winners of life all know how to finish strong.

There are three benefits why it should become a habit and focus.

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Dec 02
Dec 02
Dec 02

Southwestern Alumni: Southwestern Family Reunion – Seattle

Southwestern Family of Companies hosted the Southwestern Advantage Family Reunion for alumnis in Seattle, Washington on November 14th. It was a night filled with people who shared how Southwestern has helped to positively impact their lives, and how they in turn have impacted the lives of people they have recruited and families who have purchased books.

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Nov 20
Nov 13

The Journey to CEO

As Chief Executive Officer, Dustin Hillis is leading the vision and strategy to make Southwestern Family of Companies the largest and most impactful privately-owned company worldwide by 2048. Under his leadership, the company has grown from 19 to 30 businesses and is well on its way to reaching the aggressive goal of more than 200 businesses in less than 30 years.

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Nov 13