As a new year begins, it’s a time for reflection and regrouping. A time for gathering teams together to set sights on the upcoming year and the goals that accompany it. At Southwestern Family of Companies, we and our companies pride ourselves in being intentional and planning the year to make way for success.
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At Southwestern Family of Companies, our culture has been an integral part of what makes us who we are since 1855. With many great leaders who have forged the way before us, we continue forward to nurture a culture that shapes more leaders yet to come as well as a community—a family—that will impact the world.
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Many exciting things have been happening at Southwestern Family of Companies. As you may have read in our previous editions, we rebranded our logo and modernized our website to reflect our brand’s mission and direction. As part of that direction, we’ve worked to also update the inside of our building to showcase our new branding/look and feel.
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We can attribute the start of incentive trips to Dan Moore, president of Southwestern Advantage, as he led the very first trip with Southwestern Advantage in 1974.
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To better represent our company’s remarkable 164-year legacy and unite all of our growing member companies, we launched a new brand for Southwestern Family of Companies earlier this year.
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